to raise hundreds of thousands of pounds for the children's charity Action for Children.The one-night fundraising goal was 500,000 pounds. At this point, the pledges and promises received add up to nearly that amount, but more money is expected to be donated before the final tally.
Byte Night started 11 years ago when 30 members of the IT industry slept rough to raise 35,000 pounds for the charity then known as NCH (which rebranded itself as Action for Children in 2008).
This year, many IT groups promoted their participation through blogs, websites, Twitter and in other ways. Just enter Byte Night into your favourite search engine and check the results. Wouldn't you say the event boosted awareness of the charity and its good works as well as raising money?
