Above, the results via Google's stats: Yes, competitors are stakeholders is clearly the winner--by far. Nearly 10% of the visitors to this blog want to know whether competitors are stakeholders (or want to see the arguments in favour). It's an important and relevant topic, with good arguments on both sides.
Tesco is one of the largest retailers active in international retailing. It's also a case study in many college classrooms, and my book analyses its marketing activities, so two of my many posts about the retailer are among the most-viewed of all time.
Key performance indicators (KPIs) attract many views, as do product lifecycle and sustainability posts.
Thank you for reading. Welcome to my 8th year of blogging about marketing in the UK and around the world.
