Tuesday, 20 March 2018

Updated links to marketing planning ideas and resources

My list of links to marketing planing ideas and resources has been updated. Now you can click to see more than 50 sources of data, advice and news related to:

  • Preparing for marketing planning and implementation
  • Analysing the marketing environment
  • Researching consumer and business demographics
  • Marketing ethics, social responsibility and sustainability
  • Branding issues and ideas
  • Marketing mix issues and ideas
  • Marketing channels and retailing trends
For instance, if you're looking for a marketing plan template, my list includes a link to the Australian government's business page with a downloadable guide and template.

So please browse the links the next time you're researching the background for a marketing plan project.