You've seen them--those overdone, ridiculous holiday jumpers that make you smile even as you shake your head at their ticky-tacky look. Since 2011, the trend has expanded from DIY and vintage shops to indie stores and mainstream retailers like Asda. In fact, Asda has its own selection of ho-ho-ho jumpers, part of a Save the Children cause-related marketing initiative.
At right, a popup screen from today's Primark site, advertising men's Christmas jumpers that are slightly over the top. Santa will chuckle as he sees these ugly jumpers on young and old, male and female, even dogs.
Merry Christmas to all!
