Tuesday 17 January 2012

Samsung Expands Apps

South Korea's Samsung is investing 27 billion pounds to upgrade factories and develop new technologies that will lead to new products. One intriguing idea is to expand the concept of apps to many more appliances, not just mobiles, computers and tablets.

In particular, Samsung Electronics is moving toward apps that connect different gadgets, such as mobiles and TVs. "Over time, it'll be a must to have apps on multiple devices," says a senior exec. Currently, its Samsung Apps site features mobile and smartphone apps, but more will be available over time.

Samsung UK's Facebook page has 125,000 "likes" and lists some of the newest products, including the Galaxy Note and the Galaxy Chronos. Its Twitter account has 26,000 followers and is very active with tweets.